APA Style
Cravens, David W.. (2002).
Strategic Marketing Management : Cases 7 ed. (7th ed.).
USA:
Mc Graw Hill.
Chicago Style
Cravens, David W..
Strategic Marketing Management : Cases 7 ed..
7th ed.
USA:
Mc Graw Hill,
2002.
Text.
MLA Style
Cravens, David W..
Strategic Marketing Management : Cases 7 ed..
7th ed.
USA:
Mc Graw Hill,
2002.
Text.
Turabian Style
Cravens, David W..
Strategic Marketing Management : Cases 7 ed..
7th ed.
USA:
Mc Graw Hill,
2002.
Print.