APA Style

Clow, Kenneth E., Baack, Donald. (2010). Integrated Advertising, Promotion, and Marketing Communications 4th ed. (4th ed.). Boston: Pearson.

Chicago Style

Clow, Kenneth E., Baack, Donald. Integrated Advertising, Promotion, and Marketing Communications 4th ed.. 4th ed. Boston: Pearson, 2010. Text.

MLA Style

Clow, Kenneth E., Baack, Donald. Integrated Advertising, Promotion, and Marketing Communications 4th ed.. 4th ed. Boston: Pearson, 2010. Text.

Turabian Style

Clow, Kenneth E., Baack, Donald. Integrated Advertising, Promotion, and Marketing Communications 4th ed.. 4th ed. Boston: Pearson, 2010. Print.