APA Style

Kotler, Philip, Armstrong, Gary, Swee, Hoon Ang. (2008). Principles of Marketing : A Global Perspective . Singapore: Pearson.

Chicago Style

Kotler, Philip, Armstrong, Gary, Swee, Hoon Ang. Principles of Marketing : A Global Perspective. Singapore: Pearson, 2008. Text.

MLA Style

Kotler, Philip, Armstrong, Gary, Swee, Hoon Ang. Principles of Marketing : A Global Perspective. Singapore: Pearson, 2008. Text.

Turabian Style

Kotler, Philip, Armstrong, Gary, Swee, Hoon Ang. Principles of Marketing : A Global Perspective. Singapore: Pearson, 2008. Print.