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Strategic Brand Management : Building, Measuring, and Managing Brand Equity 4th ed.
Description Not Available
Availability
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Detail Information
| Series Title |
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|---|---|
| Call Number |
658.4012 KEL s
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| Publisher | Pearson : England., 2013 |
| Collation |
590 p. : illus. : tab. ; 27 cm.
|
| Language |
English
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| ISBN/ISSN |
9780273779414
|
| Classification |
658.4012
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| Content Type |
-
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| Media Type |
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|---|---|
| Carrier Type |
-
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| Edition |
4th ed.
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| Subject(s) | |
| Specific Detail Info |
-
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| Statement of Responsibility |
Kevin Lane Keller
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| Collection Type |
-
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Other version/related
No other version available






