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Services Marketing : Integrating Customer Focus Across the Firm 6th ed.



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mgt.2015.01.095.1658.8 ZEI sMy LibraryAvailable

Detail Information

Series Title
-
Call Number
658.8 ZEI s
Publisher McGraw-Hill : Boston.,
Collation
xxvii, 642 p. : illus. ; 25 cm.
Language
English
ISBN/ISSN
9780071086967
Classification
658.8
Content Type
-
Media Type
-
Carrier Type
-
Edition
6th ed.
Subject(s)
Specific Detail Info
-
Statement of Responsibility
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