APA Style

Kotler, Philip. (2017). Principles of Marketing (4th ed.). Malaysia: Pearson Education.

Chicago Style

Kotler, Philip. Principles of Marketing. 4th ed. Malaysia: Pearson Education, 2017. Text.

MLA Style

Kotler, Philip. Principles of Marketing. 4th ed. Malaysia: Pearson Education, 2017. Text.

Turabian Style

Kotler, Philip. Principles of Marketing. 4th ed. Malaysia: Pearson Education, 2017. Print.