APA Style

Lehmann, Donald R.. (1997). Analysis for Marketing Planning . USA: McGrawHill.

Chicago Style

Lehmann, Donald R.. Analysis for Marketing Planning. USA: McGrawHill, 1997. Text.

MLA Style

Lehmann, Donald R.. Analysis for Marketing Planning. USA: McGrawHill, 1997. Text.

Turabian Style

Lehmann, Donald R.. Analysis for Marketing Planning. USA: McGrawHill, 1997. Print.