APA Style

Burns, Alvin C.. (2017). Marketing Research 8th ed. (8th ed.). : Pearson.

Chicago Style

Burns, Alvin C.. Marketing Research 8th ed.. 8th ed. : Pearson, 2017. Text.

MLA Style

Burns, Alvin C.. Marketing Research 8th ed.. 8th ed. : Pearson, 2017. Text.

Turabian Style

Burns, Alvin C.. Marketing Research 8th ed.. 8th ed. : Pearson, 2017. Print.