APA Style
Kotler, Philip, Bowen, John, Makens, James. (1994).
Marketing Management : Analysis, planning, Implementation, and Control (8th ed.).
United States:
Prentice-Hall.
Chicago Style
Kotler, Philip, Bowen, John, Makens, James.
Marketing Management : Analysis, planning, Implementation, and Control.
8th ed.
United States:
Prentice-Hall,
1994.
Text.
MLA Style
Kotler, Philip, Bowen, John, Makens, James.
Marketing Management : Analysis, planning, Implementation, and Control.
8th ed.
United States:
Prentice-Hall,
1994.
Text.
Turabian Style
Kotler, Philip, Bowen, John, Makens, James.
Marketing Management : Analysis, planning, Implementation, and Control.
8th ed.
United States:
Prentice-Hall,
1994.
Print.