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Advertising and Promotion: An Integrated Marketing Communications Perspective Fifth Edition



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590.2024659.1 BEL aMy LibraryAvailable

Detail Information

Series Title
-
Call Number
659.1 BEL a
Publisher McGraw-Hill/Irwin : Boston.,
Collation
xx, 795p.: illus.: tab.; 28cm
Language
English
ISBN/ISSN
9780071180269
Classification
659.1
Content Type
-
Media Type
-
Carrier Type
-
Edition
-
Subject(s)
Specific Detail Info
-
Statement of Responsibility
Collection Type

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