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Introduction to Advertising & Promotion: An Integrated Marketing Communications Perspective 3rd ed.
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Availability
| 5175.2015 | 659.1 BEL i | My Library | Available |
Detail Information
| Series Title |
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|---|---|
| Call Number |
659.1 BEL i
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| Publisher | IRWIN : Chicago., 1995 |
| Collation |
xxii, 762 p. : illus. ; 28 cm.
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| Language |
English
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| ISBN/ISSN |
0-256-13697-1
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| Classification |
659.1
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| Content Type |
-
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| Media Type |
-
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|---|---|
| Carrier Type |
-
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| Edition |
3rd ed.
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| Subject(s) | |
| Specific Detail Info |
-
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| Statement of Responsibility |
George E. Belch and Michael A. Belch.
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| Collection Type |
Buku Sirkulasi
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Other version/related
No other version available
